vip贵宾会灯箱制作设计步骤有哪些? - vip贵宾会广告牌厂家
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vip贵宾会灯箱制作设计步骤有哪些?

来源:    发布时间:2020-08-31

走在大街上,大街小巷,广告遍地,现在社会,要想商品销量好,就得会懂得如何给商品打广告。广告灯箱是一种广告形式,想要吸引顾客,就要做好广告灯箱,那么如何设计广告灯箱呢?接下来,vip贵宾会灯箱制作商家将为大家介绍相关的设计方法。
Walking in the streets, streets, advertising everywhere, now society, if you want to sell goods well, you have to know how to advertise goods. Advertising light box is a form of advertising. If you want to attract customers, you should do a good job in advertising light box. Then how to design advertising light box? Next, Jinan light box manufacturers will introduce relevant design methods for you.
1.独特性
1. Uniqueness
灯箱广告面对的是动态的行人,因此设计应该考虑三个因素:距离、视角和环境。一般来说,在开阔的广场和道路的人行道上,人们在离头顶5米、10米的地方看到灯箱的广告体更方便。户外广告的外观和背景要协调,这样才能产生视觉美感。形状可以多样化,大小应根据实际空间和环境条件而定。只有创造良好的凝视效果,广告才能成功。
Light box advertising is facing dynamic pedestrians, so the design should consider three factors: distance, perspective and environment. Generally speaking, in the open square and the sidewalk of the road, it is more convenient for people to see the advertising body of light box 5 meters or 10 meters above the head. The appearance and background of outdoor advertisement should be coordinated so as to produce visual beauty. The shape can be diversified, and the size should be determined according to the actual space and environmental conditions. Only by creating good gaze effect can advertisement succeed.

2.设计简单
2. Simple design
灯箱广告设计的一个重要原则是简洁,这也是vip贵宾会灯箱制作的原则。整个设施应尽可能简洁,设计新颖,并在少而精的原则下为观众留出足够的想象空间。重要的是要知道消费者对广告的注意力与屏幕上的信息量成反比。画面越复杂,观众就越觉得混乱。画面越简单,消费者的注意力价值就越高。这是简单的有效功能。
One of the important principles of lamp box advertising design is simplicity, which is also the principle of Jinan light box production. The whole facility should be as simple as possible, novel in design, and leave enough imagination space for the audience under the principle of less and better. It is important to know that consumers' attention to advertising is inversely proportional to the amount of information on the screen. The more complex the picture is, the more confused the audience is. The simpler the picture, the higher the value of consumers' attention. This is a simple and effective feature.
3.提示性
3. Suggestiveness
设计中如何考虑移动行人的接受度?因为观众通过广告的位置和时间是动态的。行人不会接受乏味的图片。只有简单的图片和展示形式才会让他们吃惊,吸引行人的注意力,吸引观众观看广告。因此,灯箱广告的设计应注意暗示性,图文并茂,并有亮点吸引观众。
How to consider the acceptance of mobile pedestrians in the design? Because the location and time of the audience through the advertisement are dynamic. Pedestrians don't accept boring pictures. Only simple pictures and display forms will surprise them, attract the attention of pedestrians and attract the audience to watch the advertisements. Therefore, the design of light box advertisement should pay attention to suggestiveness, pictures and text, and have bright spots to attract the audience.
4.精心策划
4. Careful planning
成功的灯箱广告一定要有严格的计划。设计师在进行广告创意时,首先要做一些市场调查、分析和预测,然后制定广告的图形、语言、色彩、对象、宣传水平和营销策略。
A successful light box advertisement must have a strict plan. Designers should do some market research, analysis and prediction first, and then formulate the advertising graphics, language, color, object, publicity level and marketing strategy.
5.合理的图形和文案设计
5. Reasonable graphic and copywriting design
创意平面设计能吸引人们的注意力。图形可分为广告图形和产品图形。广告图形是指与广告主题(人物、动物、植物、环境等)相关的图形。);产品图形是指为了再现产品的外观和优雅风度,使观众清楚地看到其外观和内部功能特征而被推广和介绍的产品图形。因此,我们在平面设计中应该力求简洁、醒目。图形一般应该放在视觉中间,这样可以有效地抓住观众的视线,引导他们进一步阅读广告文案,并激发共鸣。
Creative graphic design can attract people's attention. Graphics can be divided into advertising graphics and product graphics. Advertising graphics refer to the graphics related to advertising themes (characters, animals, plants, environment, etc.). )Product graphics refer to the product graphics which are promoted and introduced in order to reproduce the appearance and elegant demeanor of the product, so that the audience can clearly see its appearance and internal functional characteristics. Therefore, we should strive to be concise and eye-catching in graphic design. Graphics should generally be placed in the middle of the vision, which can effectively grasp the audience's line of sight, guide them to further read the advertising copy, and stimulate resonance.
人们在生活各处都能接触到广告灯箱,把灯箱做好,吸引顾客。以上是vip贵宾会灯箱制作商家介绍的有关灯箱设计的内容,如需了解关于灯箱设计的更多资讯,可以联系一下我们的客服。
People can get access to advertising light box everywhere in life, do a good job of light box and attract customers. The above is the content of light box design introduced by Jinan light box manufacturer. For more information about lamp box design, please contact our customer service.

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